Iceland offers countless breathtaking natural wonders, but its urban core also holds a few unexpected surprises. If you want to experience one of the most eccentric attractions on earth, you must visit the Hið íslenska reðasafn (Icelandic Phallological Museum). Located right in downtown Reykjavík, this unique institution displays a collection that triggers curiosity and laughter alike. 

However, driving and parking in central Reykjavík can easily challenge even the most experienced travelers due to strict parking zones and narrow streets. Hertz Iceland designed this practical logistics guide to help you find the site, secure safe parking, and navigate the capital without any stress. Navigating the downtown area becomes much simpler when you have the right local knowledge and a dependable vehicle. To make the most of your journey, securing a reliable vehicle from a trusted rental service ensures you travel safely and efficiently. Our team helps you unlock the freedom of self-drive exploration. Ready for holiday travel? Let’s Go! 

A guide to Iceland penis museum

What to expect at the world’s most unique museum 

The Icelandic Phallological Museum houses more than 300 phallic specimens from over 100 mammal species. Visitors can explore an incredibly diverse collection that includes organs from whales, seals, land mammals, and even human donors. The exhibits perfectly balance scientific education with a lighthearted sense of humor. 

We highly recommend adding this destination to your itinerary of the best museums in Iceland because it offers an educational experience you cannot find anywhere else in the world. You will see a massive sperm whale specimen measuring over 1.5 meters alongside microscopic rodent samples. The curation utilizes clear English descriptions, allowing international guests to understand the biological diversity on display. 

This quirky Icelandic phallic museum also explores local folklore, featuring displays dedicated to elves, trolls, and sea monsters. Sigurður Hjartarson curated the original private collection, which grew through donations from whaling stations and biologists. Today, the modern facility showcases these specimens in high-quality glass jars, offering visitors a clean, educational, and highly engaging environment. It provides a fascinating, scientific look into animal biology that leaves every visitor with memorable stories to share. 

inside the museum

Where is the Phallological Museum located in Reykjavík? 

Many travelers ask: where is the phallus museum in Iceland? You can find this famous attraction at Hafnartorg Square, specifically at Kalkofnsvegur 2, 101 Reykjavík. Hafnartorg sits in the vibrant, modern waterfront district of the capital city of Iceland. This central location places you within walking distance of the Harpa Concert Hall, the Old Harbor, and major shopping streets. 

Finding the phallological museum in Reykjavik is simple if you explore on foot, but driving through downtown requires an understanding of city zone rules (P1 through P4). Because the city center features narrow streets and pedestrian-only lanes, you should plan your arrival route carefully. Renting a car gives you the freedom to reach the city quickly, but knowing where to leave your vehicle ensures you enjoy your visit without receiving costly parking fines. Driving yourself allows you to combine your museum visit with other nearby attractions seamlessly.

the location of Iceland penis museum

Driving directions and Hafnartorg underground parking 

Navigating central Reykjavík can feel daunting due to strict street parking zones and active traffic cameras. To reach the Icelandic Phallological Museum, drive toward the harbor district via Geirsgata or Kalkofnsvegur. Instead of searching for limited street spaces, we highly advise drivers to use the Hafnartorg underground parking garage. Always remember to check safe.hertz.is for updated advice on city navigation, weather alerts, and driving precautions in urban and rural Iceland. Compare parking options for visiting the museum below: 

Parking Location Access & Entry Point Payment Method Key Advantages for Visitors 
Hafnartorg Underground Garage Direct entrance off Kalkofnsvegur / Geirsgata Automated camera / Parka app / On-site terminal Covered, direct elevator access to museum lobby, no weather exposure 
Street Parking (Zone P1 / P2) Kalkofnsvegur & surrounding downtown streets Parka app / Street payment meters Convenient for short stops; subject to hourly limits and higher rates 
Harpa Concert Hall Garage Short 3-minute walk across Kalkofnsvegur Parka app / Payment kiosks Large multi-storey covered garage; ideal if combining Harpa & harbor tours 

This modern underground parking facility sits directly below the shopping complex and offers direct elevator access to the museum lobby. The garage charging system utilizes license plate cameras, allowing you to pay easily via the Parka app or automated payment kiosks. 

When you pick up your vehicle from our Reykjavík location, we explain how these automated parking garages work to protect you from unexpected fees. Leaving your car in a secure, covered garage also protects it from the unpredictable Icelandic weather, ensuring a comfortable transition back to your road trip. Having a safe parking space nearby lets you explore downtown Reykjavík on foot without worrying about parking meters expiring. 

Ticket prices, opening hours, and the Phallic Bistro

The Icelandic Phallological Museum welcomes visitors daily from 10:00 to 19:00. Adult tickets cost 4,023 ISK, and children aged 13 and under enter for reduced price at 3,219 ISK when accompanied by an adult. 

After exploring the educational displays, you can visit the unique Phallic Bistro and Café. This themed restaurant serves penis-shaped waffles, creative hot chocolates, and specialty craft beers from local Icelandic breweries. It is the perfect place to sit back, share a laugh, and discuss your favorite exhibits. The museum gift shop also stocks a wide range of humorous souvenirs, from willy-shaped pasta to educational books. Buying a quirky souvenir or enjoying a themed snack makes the entire experience even more entertaining and memorable. 

If you are looking to combine your museum visit with guided city activities or maritime tours departing nearby, explore our curated selection on the Hertz Iceland TourDesk.

you can find some unique gift in the penis museum gift shop in Iceland

Is the museum worth visiting on your Reykjavík itinerary? 

The Icelandic Phallological Museum is absolutely worth a visit, especially if you want a fun break from glacier hikes and waterfalls. Integrating this museum into your travel plan is easy. It is one of the top things to do in Reykjavik with a car because you can combine it with lunch at the Old Harbor or shopping at Hafnartorg. 

Instead of spending hours here, most visitors finish the tour in under an hour (45–60 minutes), making it a perfect quick stop before you hit the Ring Road. You can easily squeeze this visit into a busy day of sightseeing without disrupting your schedule.

Navigating downtown Reykjavík: Best rental car options

Choosing the right car makes navigating the narrow streets of the capital simple and stress-free. Our Hertz Iceland vehicle guide highlights our range of compact city cars and robust SUVs. 

  • Compact / Electric Vehicles (EVs): For city driving and underground garages like Hafnartorg, we recommend a compact or mid-sized electric vehicle, as they maneuver easily, fit into standard parking stalls, and offer budget-friendly city cruising. 
  • 4×4 SUVs: If your itinerary extends beyond the capital region to gravel tracks or during winter conditions, choosing a robust 4×4 SUV provides necessary ground clearance, stability, and traction. 

We offer several Hertz rental locations in Iceland, so you can pick up your vehicle directly at Keflavík International Airport (KEF) or in downtown Reykjavík. Renting with Hertz guarantees a high-quality vehicle and Nationwide Support—including access to our 24/7 emergency line throughout your Icelandic road trip adventure. 

Electric Rental Cars Recommendation

Volkswagen ID.3 Electric Rental Iceland

Volkswagen ID.3

Fully electric compact hatchback with surprising interior space and smooth handling — ideal for Reykjavík and Golden Circle loops.

Range ~300-350 km
Drive 2WD
❌ F-Road Not Allowed
Volkswagen ID.4 Electric SUV Rental Iceland

Volkswagen ID.4

Spacious electric crossover with a large 543L boot — perfect for families or groups touring Iceland’s main Ring Road in comfort.

Range ~420-450 km
Drive 4×4 AWD
❌ F-Road Not Allowed
Nissan Ariya AWD Electric Car Rental Iceland

Nissan Ariya AWD

Premium dual-motor electric SUV featuring advanced e-4ORCE AWD traction for smooth, stable driving on paved routes and gravel roads.

Range ~400-450 km
Drive 4×4 AWD
❌ F-Road Not Allowed

*EV range estimates vary by weather and driving style. Electric vehicles are not permitted on Highland F-roads regardless of drivetrain.

All you need to know before visiting the Icelandic Phallological Museum 

These frequently asked questions will help you plan your visit to the Icelandic Phallological Museum. 

Where is the Icelandic Phallological Museum located? 

The museum sits at Hafnartorg Square, Kalkofnsvegur 2, 101 Reykjavík, right in the heart of the waterfront city center. 

How much does it cost to enter the Phallological Museum? 

Adult admission costs 4,023 ISK. Children under the age of 13 enter for 3,219 ISK when accompanied by an adult. 

Where can I park my rental car near the Phallological Museum? 

You should park in the Hafnartorg underground parking garage for easy, covered, and secure access directly below the museum. 

How long does a visit to the museum take? 

Most visitors spend 45 to 60 minutes exploring the educational collection and visiting the themed bistro. 

Is the Icelandic Phallological Museum suitable for children? 

Yes, the museum presents the collection scientifically and humorously, making it a completely family-friendly cultural attraction.

Best Iceland rental car for all weather and road conditions

rent a hyundai Tucson in Iceland

Hyundai Tucson Plug-in Hybrid or similar | Automatic | 4×4

IFAI | Group: N3 (IFAI)

  • 5 Seats
  • Automatic
  • Airconditioning
  • 5 Doors
  • Hybrid
  • 23+ only
  • 3 Large Luggage

Suitable for the highlands. Please read Terms & Conditions. You must be 23 years of age to drive this vehicle.

Additional Features
  • 4 Wheel Drive
  • 46 C02 g/km
  • Adjustable Steering
  • Cruise Control
  • Electronic Stability Control
  • ABS
  • Bluetooth
  • USB
  • Power Steering
  • Power Windows
  • Remote Locking
  • Airbags
4wd land rover defender hire in iceland

Land Rover Defender or similar | Automatic | 4×4

PFAN | Group: G6 (PFAN)

  • 5 Seats
  • Automatic
  • Airconditioning
  • 5 Doors
  • Petrol or Diesel
  • 23+ only
  • 3 Large Luggage

Suitable for highlands, Please read the Terms & Conditions. You must be 23 years of age to drive this vehicle.

Additional Features
  • 4 Wheel Drive
  • 234 C02 g/km
  • Adjustable Steering
  • Cruise Control
  • Electronic Stability Control
  • ABS
  • Bluetooth
  • USB
  • Power Steering
  • Power Windows
  • Remote Locking
  • Airbags
  • Fog Lamps
Rent a Kia Sorento PHEV in Iceland

Kia Sorento Plug-in Hybrid or similar | Automatic | 4×4

SFDI | Group: O6 (SFDI)

  • 5 Seats
  • Automatic
  • Airconditioning
  • 5 Doors
  • Hybrid
  • 23+ only
  • 4 Large Luggage

Suitable for the highlands. Please read Terms & Conditions. You must be 23 years of age to drive this vehicle.

Additional Features
  • 4 Wheel Drive
  • 38 C02 g/km
  • Adjustable Steering
  • Cruise Control
  • Electronic Stability Control
  • ABS
  • Bluetooth
  • USB
  • Power Steering
  • Power Windows
  • Remote Locking
rent a tesla model Y in Iceland

Tesla Model Y or similar | Automatic | 4×4

UGDC | Group: V1 (UGDC)

  • 5 Seats
  • Automatic
  • Airconditioning
  • 5 Doors
  • Electric
  • 23+ only
  • 4 Large Luggage

This vehicle is NOT allowed in the highlands F-roads. You must be 23 years of age to drive this vehicle.

Additional Features
  • 4 Wheel Drive
  • Adjustable Steering
  • Cruise Control
  • Traction Control
  • ABS
  • Bluetooth
  • USB
  • Power Steering
  • Power Windows
  • Remote Locking
Rent a Kia Sorento PHEV in Iceland

KIA Sorento or similar | Automatic | 4×4

SFAN | Group: O2 (SFAN)

  • 5 Seats
  • Automatic
  • Airconditioning
  • 5 Doors
  • Petrol or Diesel
  • 23+ only
  • 4 Large Luggage

Suitable for the highlands. Please read Terms & Conditions. You must be 23 years of age to drive this vehicle.

Additional Features
  • 4 Wheel Drive
  • 164 C02 g/km
  • Adjustable Steering
  • Cruise Control
  • Electronic Stability Control
  • ABS
  • Bluetooth
  • USB
  • Power Steering
  • Power Windows
  • Remote Locking
  • Airbags
Land cruiser 5 seater rental in Iceland

5 seats Toyota Land Cruiser or similar| Automatic | 4×4

FFAR | Group: I (FFAR)

  • 5 Seats
  • Automatic
  • Airconditioning
  • 5 Doors
  • Petrol or Diesel
  • 23+ only
  • 5 Large Luggage

Suitable for the highlands. Please read Terms & Conditions. You must be 23 years of age to drive this vehicle.

Additional Features
  • 4 Wheel Drive
  • 251 C02 g/km
  • Adjustable Steering
  • Cruise Control
  • Electronic Stability Control
  • ABS
  • Bluetooth
  • USB
  • Power Steering
  • Power Windows
  • Remote Locking
  • Airbags